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Dan and Celeste Hanes from Cooperage Brewing Co., join Steve Jaxon and Herlinda Heras on Brew Ha Ha today. The last time Cooperage was featured on BHH was when Nicholas aka The Fridge was our guest on this episode of May 25, 2023.
Cooperage’s new location is at 575 Ross St. in downtown Santa Rosa. This place is much larger than their other original one at 981 Airway Court also in Santa Rosa. They have pool, darts, pinball and other kid and dog friendly attractions and there is trivia on Mondays. There are also rotating food trucks outside as well as great beer.
First, Herlinda reminds us of the February 22 Beer City Fest. You can sign up to run in the half marathon, or just come to celebrate and drink beer later. Also, the Santa Rosa Beer Passport promotion is going on. Cooperage is a big part of both Beer City and the Santa Rosa Beer Passport promotions.
Their new location means they have enough space to throw a big party in the parking lot. So on March 22, they will be throwing a block party in the empty parking lot next door. They will have BBQ, burgers, several bands and local vendors, all at the new downtown location. Their name for it is the Coop Rage party, at least for now. They have a great following and the local community has supported them, so they are glad to be able to do this in their new downtown location. “We want to be part of the re-creation of downtown.”
Tyler, Cooperage’s brewer, started by working the taps at Whole Foods while people knew he was already brewing great beer by himself. Joe Tucker of RateBeer fame loved Cooperage and said it would be the next great American brewery.
They brought three beers today. One is a pale dry ale, called the Crispy Crusher. It is an “affordable, approachable beer.” They keep the price low, $4 or $5 a pint, depending on what time of day.
Every Saturday the free beer shuttle is a popular attraction in Santa Rosa. Their hours at the new downtown location are Monday – Thursday from 3:00 to 10:00 PM, Fridays and Saturdays Noon to Midnight, Sundays Noon to 7:00 PM.
Their IG will tell you what food trucks are coming and when.
Stella says the highlight of her day is to meet all the dogs that come to their dog-friendly locations. The Mexican wrestling is a great show. Next time is Saturday, May 3. The wrestling is a tournament with judges and a champion. Once, Dan’s little son panicked because he saw his dad get body slammed and he “lost his marbles” as Mom tells the story. How do you say, “KAYFABE” in Spanish?