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Breanne Heuss, Marketing Director for Sonoma Craft, is our guest on Brew Ha Ha with Steve Jaxon and Herlinda Heras. Sonoma Craft is the umbrella organization that holds Golden State Cider, Sun & Shine Cocktails and Seismic Brewing. Visit Sun & Shine on Instagram, here.
This is Breanne’s first time on Brew Ha Ha but co-owner Christopher Jackson was on this episode of the show on May 19, 2022, to talk about Golden State Cider. He was also on this episode in July 2019 to talk about starting Seismic Brewing.
Breanne is responsible for marketing the three brands that share their company values of making high quality products using sustainable practices.
Seismic Brewing has refocused as a craft lager brand, with distribution at the tap room and in selected locations in the Bay Area, but on draft only. They still make their different lagers, including Tremor and the Red lager. Breanne has been with Sonoma Craft for three years, and she worked for Golden State Cider before that. Herlinda mentions that spirits have overtaken beer in terms of annual sales in the US.
Unfiltered
After they taste their Unfiltered cider, they will taste a cocktail too. Golden State Cider has different tiers of cider. The base tier, called the core tier, includes the Mighty Dry, Brut and Jamaica. They have added one that is unfiltered, which is very dry and has big rich apple flavor. They also have a non-alcoholic cider, called “Dry and Mighty.”
The Sun & Shine Cocktail is the Valencia Mimosa. It is made with fresh Valencia orange juice, and a bit of apple eau-de-vie. Each can holds two mimosas. The ABV is 10%.
All the Sonoma Craft companies are dedicated to sustainable practices and to supporting local and statewide charities. They are also involved in hurricane relief in western North Carolina, with the local Craft Brewer’s Guild. And they support local farmers by using fruit and other ingredients as much as possible from growers that are local, California-based or on the west coast. Golden State Cider has the Core series, the Harvest series and the Radical series. You can find all of them here on the Ciders page of their website. They are open Monday through Sunday from noon to nine.